Self-media operation dry goods-share 5 profitable methods, and you can easily get started after learning!

Self-media refers to a new media business that uses the mobile Internet as the main platform to provide users with news information, knowledge sharing, cultural entertainment, commodity trading and other services in the form of text, audio, video , etc. , and obtains corresponding rewards. model.

Its essence is to use the mobile Internet platform (mobile phone or computer) for content production and dissemination, so as to realize a new economic form of information symmetry and value sharing. It is not a media in the traditional sense, but a new concept. It is an emerging network group that takes information as the core and spreads based on the mobile Internet.

In the self-media era, not only content creators have a way to monetize, but also users can obtain high-quality content and information, and enjoy higher-quality services.

The main profit models of self-media are as follows:

(1) Advertising monetization

It is mainly realized through reading volume and advertisers . This profit method is mainly aimed at text articles. This is currently the most common and important profit model for self-media. It attracts traffic by publishing articles or videos on major platforms, and then inserts advertisements. For example: the navigation bar at the bottom of the WeChat official account platform, the pre-roll advertisements of Toutiao, etc. But it should be noted that you will only be profitable if your content is of high quality. If you do not have high-quality content, the platform will not recommend it.

(2) Subscription revenue

That is what we usually call rewarding . Rewarding is a passive income method. It has a close relationship with users and allows users to directly consume content without paying.

( 3 ) E-commerce live streaming With the development of the Internet, many merchants will choose to enter the e-commerce platform to sell products or services, and some self-media will also open their own stores to sell goods or provide services , such as: product display and drainage functions, etc. . However, all of these require a fan base to achieve profitability.

**( 4 ) Realization of knowledge Nowadays, many people have learning needs, so many self-media will provide some online education courses for everyone to learn and use. There are also some people who like to read books, newspapers, magazines, etc., all of which can be realized through the realization of knowledge. Of course, there are also some platforms that specialize in knowledge realization to carry out content output and operation in this area.

**( 5 ) Offline activities Offline activities refer to a way to obtain income by organizing users to participate in some offline activities. This way generally requires a certain user base before it can be carried out.

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Self-media mainly obtains income through advertisements, live broadcasts, offline activities, knowledge realization, subscriptions, etc. The platform will give you different levels of traffic support according to the quality of the content you publish, so that more people can see your articles or videos .******